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How to build an Empire

Rookout Acquired by Dynatrace: 4 Principles That Led Rookout to the Top

Rookout Acquired by Dynatrace: 4 Principles That Led Rookout to the Top

Rookout Acquired by Dynatrace: 4 Principles That Led Rookout to the Top

The news is out! My beloved Rookout has been acquired by Dynatrace, and I'm so proud to have been part of the journey 💜 Here are a...

Aug 1, 20232 min read

Mastering SEO with AI: How to Write Engaging Content That Google Loves

Mastering SEO with AI: How to Write Engaging Content That Google Loves

Mastering SEO with AI: How to Write Engaging Content That Google Loves

Last week's post generated a ton of questions about SEO. Specifically, people wanted to know how to avoid generic content and still use...

Jun 25, 20232 min read

Well, that’s embarrassing… What NOT to do with AI tools

Well, that’s embarrassing… What NOT to do with AI tools

Well, that’s embarrassing… What NOT to do with AI tools

Yes, AI is great. It really feels like magic. Now that we have that out of the way, let’s get something straight: * Everyone is using it....

Jun 18, 20232 min read

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